Care & Cedar Seed Paper Business Cards: A Lesson In Standing Out

Networking . . .

Imagine this: You are at ANOTHER industry conference. 

Networking. 

Exchanging niceties. 

Handing out business cards like they’re candy on halloween. 

So.

Much.

Small talk. 

Let’s be honest… that stack of cards you leave with at the end of the day are likely going to end up at the bottom of some desk drawer with very little thought to following up with their owners. 

Now imagine this: Instead of the typical, mass produced Vista Print black and white, you’re handed a card that stands out… 

Different texture. 

Thick. 

Rough on the outside. 

Are those SEEDS in the paper? 

You take a second look.  “Care and Ceder”… Hmm… Now THAT’S a company you’ll want to follow up with. 

Care and Cedar is a modern, unique and sustainable home furnishing supplier. They dream of an industry shift towards green products, design and supply chain. The founders, including two interior designers and a textile designer, are passionate about combining self expression with responsible products. In order to stand out to potential financial backers, they reached out to Emerald Studio to create unique design deliverables that reflected their company values and aesthetic. 

Introducing Seed Paper… Paper that’s not only eye catching, but the epitome of sustainability. You can go home, plant it in some soil, and in two months you’ll have a pot of flowers! These cards, designed by Emerald Studio, not only help Care and Cedar achieve their long-term business goals of securing financial backing, but they also fall right into step with their branding aesthetic and direction.

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